Price Negotiations, Value-Added Strategy

Thomas Burzler
Managing Director,
Sales Coach
Charm, combined with proper know-how and thorough preparation, will always succeed!
Thomas Burzler’s passion for the sales business became apparent right after college. While working in the IT industry, he was part of various sales divisions until, in 1996, he decided to quit his position as sales executive for BDE-Systeme and start up his own consulting company.
Since then, Thomas Burzler has successfully coached the staff of renowned companies throughout Germany, Austria and Switzerland, including clients such as Siemens Moscow and DaimlerChrysler Bangalore.
When speaking to his audience, Thomas Burzler blends professional experiences with just the right amount of humor, practical insights and entertaining components. Participants particularly love his charismatic and informal manner, which enables him to present even the most complex subject matters in a way that can be easily understood and effectively turned into value.
As a nationally recognized expert regarding price talks and effective pitching, Thomas Burzler is amongst the leading speakers on these topics in Germany.
The International Business School (ZfU), Switzerland, awarded him with the Teaching Award in Gold for "...his outstanding professional, methodical and didactical achievements as a speaker."
As a speaker, Thomas Burzler focuses on:
Presentations and workshops on the topics
-
Value-Added Strategy

- Using effective presenting as a sales tool
- Maximizing profits through efficient negotiations
- Sales workshop – practical knowledge for successful selling
- Fight for your prices!
Consulting, i.e. expert advice on the following topics
- Implementing strategic team direction
- Accomplishing goal-oriented management of sales representatives
- Increasing revenues with success-oriented team forming
- Selecting and training inside/outside sales professionals
Event Support
- Mental training for sales representatives and managers
- Team training (in connection with soccer)
- Attending/moderating events
References
- Allesklar.com
- American Express
- Bauknecht/Whirlpool
- Bundesverband Deutscher Baustoff-Fachhandel
- Carl Zeiss IMT
- Computershare
- Insiders
- Konecranes - Lifting Businesses
- Kuka Roboter
- Novar GmbH a Honeywell Company
- Rheinische Post
- Siemens AG
- W.L. Gore & Associates
- WashTec Cleaning Technology
- several banks
- and many others
Publications
Thomas Burzler has published various articles on sales techniques, price negotiations, presenting and team building in business and sales/marketing trade publications such as
- Manager Seminare
- acquisa
- Fußball Training
- Wirtschaft & Weiterbildung
- and others
Languages
- German
- English
Thomas Burzler in action
(click on pictures to enlarge)












